This advertisement is about discouraging people from hunting
wild animals. In this picuture it is shown that a red fox is dragging a man in
a forest.
Appeal to emotion is well described in this image. Fear is
seen in the mans face while being dragged by the hunting fox. The advertisement suggests us
to put ourselves into the wild animals place and think about the pain they
suffer during the hunting.
Appeal to logic is also well mentioned in this advertisement.
It is written “how does it feel” in this advertisement. which means think once,
putting yourself in the place of animals that are being hunted. How does it
feel if you are being hunted?
Appeal to authority is included in this advertisement as it
is published by the organization Fur Free which is working for anti-hunting or discouraging hunt.
Although everything the publisher wanted to show is well maintained in the picture i believe that if the background was an apartment rather than a jungle then it would be more meaningful. Jungle is the residing area or house for wildlife but apartments and buildings are peoples places for accommodation.
if people and animal exchange the role, then people will realize how the animals feeling.
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